don't rebuild the makefile based project if only companyName, projectName or productName are changed

And this fix current encoding issues, because all these information fields can
contain non-latin characters.

<?xml version='1.0' encoding='utf-8'?>
<BeremizRoot xmlns:xsd="http://www.w3.org/2001/XMLSchema" URI_location="WAMP://127.0.0.1:8888#Automation#2534667845">
  <TargetType/>
</BeremizRoot>